Cheryl Muldoon

Cheryl Muldoon serves as the Vice President of Analytics at Aspen Finn. In this role, she enjoys synthesizing her insights from cognitive psychology with expertise from over 20 years of experience in advanced analytics across all business lifecycle phases and a wide variety of industries.

Cheryl holds a Ph.D. in cognitive psychology and her background in teaching enables her to effectively communicate analytical insights to audiences of varying levels of technical sophistication. Through her tenure in the market research industry at companies such as Harris Interactive and Nielsen, Cheryl has honed her skills in a wide variety of advanced analytics, including choice modeling, segmentation, market structure, path modeling, and pricing techniques.

Outside Aspen Finn, you are most likely to find Cheryl riding downhill mountain bike trails, cruising along the shoreline on her road bike, and exploring new territory on scenic gravel roads.