What does he need?

By understanding how people naturally think, feel and behave, we reveal their authentic stories. Join your consumers on their journey.

What will today bring?

By understanding how people naturally think, feel and behave, we reveal their authentic stories. Join your consumers on their journey.

What makes them tick?

By understanding how people naturally think, feel and behave, we reveal their authentic stories. Join your consumers on their journey.

Where is he going?

By understanding how people naturally think, feel and behave, we reveal their authentic stories. Join your consumers on their journey.

Welcome to Aspen Finn

Strategic insights to help your brand grow.

Customer Understanding

Use consumer collaboration and storytelling for context

Innovation

Discover consumer needs, advance ideas and create with confidence

Communication

Confirm the clarity and impact of your campaigns

Brand Perception

Explore passion and pain, put trends in perspective, capture interest

Customer Understanding

Use consumer collaboration and storytelling for context.

Innovation

Discover consumer needs, advance ideas and create with confidence.

Communication

Confirm the clarity and impact of your campaigns.

Brand Perception

Explore passion and pain, put trends in perspective, capture interest.

Our latest thinking

Blog Post

The 5 Ripples of Disruption

Read more

Blog Post

On Disruption: What it means to R.E.S.T.

Read more

Solid strategic thinking. They are smart, responsive and able to provide creative solutions to the most challenging tasks. They keep us on task, go the extra mile, and deliver impactful insights. And they are genuinely nice people!

President, Root & Associates

We commissioned research to help our team better understand who the customer is today. Learnings informed next generation product development, as well as strategies to convert more considerers into purchasers.

Senior Director of Marketing, Johnson Outdoors

Aspen Finn was a key factor in achieving our learning and business objectives. The insights from this study have made a significant impact on how we are now activating against the opportunities we uncovered.

Consumer Insights Manager, 84.51